Mobile gaming with strategic approach could be ‘Manna’ for brands

Lack of creativity and long-term strategy seem to plague the mobile gaming biz in the country, which is more skewed towards native ads and user friendly apps

Source: www.exchange4media.com

From mobile apps to display and native ads, there is a plethora of tools available for the canny advertisers. But one aspect of the mobile that has not received that much attention so far is gaming.

See on Scoop.itGaming Bytes

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